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Seller's Guide

Everything you need to know about putting your home on the market, accepting an offer, and closing on your home.

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your real estate agent once you choose one so he or she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. I will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once I deem the offer is acceptable, I will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, I will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. I will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your real estate agent to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Our Testimonials

See why our clients love working with us
Donelle

Donelle

Me and my husband recently moved for work and thought it was time to buy our first home. We were on a time crunch because our new jobs had us move immediately and we were in temporary housing. We asked Melissa for her help and ...
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John L.

John L.

Shante did an excellent job representing us in the sale of our long-time home in Morgan Hill. Shante has a deep understanding of the local market and was instrumental in helping us stage and price our home so that it would stan...
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Kristin

Kristin

Our experience with Shante was awesome! She took the stress out of selling our home. She is very knowledgeable and does her due diligence. She kept us informed every step of the way. And in the end she sold our house within two...
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Ayumi U.

Ayumi U.

Shante was great - I am 100% convinced that we wouldn't have been able to buy our house without her help! She provided sound advice, and was very clear about deadlines and other critical matters. She was also very patient and r...
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Gina & Bob

Gina & Bob

Shante was easy to work with. Very helpful and kind. She helped us find the perfect home for our family. She was in good contact with us and the sellers and explained things as we progressed through the purchase of our home. We...
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Karen S.

Karen S.

Gary is such a pleasure to work with! He was patient and committed to helping us find exactly what we wanted (and we did!). We especially appreciate his deep knowledge of Morgan Hill neighborhoods and the local community.
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Greg

Greg

Shawn conducted herself with the utmost integrity and professionalism. Her attention to detail and excellent communication skills were impressive. We felt in good hands throughout the process.
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Tina

Tina

Shawn was great to work with. She was always patient, and explained every step thoroughly to my 88 year old Mom, who was the client. I highly recommend and would certainly choose her again!
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Seller

Seller

Gary Palacios listed and sold our home in Morgan Hill, California this fall. Having the right Real Estate Broker means having someone who is committed to partner with you to sell your home – that is Gary! Gary truly cares about...
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Seller

Seller

Shante sold our house for us in Morgan Hill. We talked to several realtors before choosing Shante, all of them told us the price we wanted to ask for our house was too high, and that we should reduce the price before putting it...
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Seller

Seller

Gary Palacios listed and sold our home in Jackson Oaks, Morgan Hill, California. I was a Real Estate Broker for 25 years and co-owned five offices with over 200 Realtors. Gary is truly one of the best of the best Realtors in Ca...
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Buyer

Buyer

There is no one like Gary! His entire team is top notch! We purchased our home right in the middle of Covid 19 and this made things ever harder. Gary made things better for us in more ways that I can explain. If you want a real...
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Buyer/Seller

Buyer/Seller

Shante is great to work with. She listened to our needs and only brought us listings that fit what we requested. She got our house sold quickly and for what we wanted. We felt that our needs came first in the sale and purchase ...
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Buyer/Seller

Buyer/Seller

We highly recommend Shawn! We can't thank her enough for the wonderful support she gave us through both our home sale and purchase. Her positive attitude kept us reassured and focused. I loved our weekly (and sometimes daily) d...
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Seller

Seller

Gary is top notch in every way! He is professional, thorough, quick to take action and relational at every level. He is caring and negotiated to give us exactly what we needed. I am grateful for his knowledge and support. I wou...
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Buyer

Buyer

Shawn VanDenBrandHorninge found the perfect home for my family, even with my unique requests. Her strategic negotiations enabled me to purchase the home within my budget. She is proactive, diligent, responsive, dedicated and kn...
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Seller

Seller

Shawn is very professional. She keeps you updated continually and wastes no time getting things done. We received an above asking price offer and we got the deal closed. I would highly recommend her.
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Seller

Seller

We've sold and purchased multiple homes with Gary Palacios. He is trustworthy and reliable. I highly recommend him and would use Gary again with any other real estate transaction.
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Buyer

Buyer

Gary worked with us for over a year to help get us the house we wanted and sold our existing home to make it happen. We would recommend Gary to anyone.
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Seller

Seller

Amicable/knowledgeable group. Fun to work with-Gary has many ideas to make your home look it’s best. Really considered my needs when selling my home and purchasing a new one.
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